Finance: loans and deposits

Investment in Internet business

Posted on Nov 12, 2000 08:15:27 AM

Investment in Internet business Revenue from building a website for its promotion of literate within a year can exceed 300% – profitability is fantastic, but quite real, say experts in telecommunications.

According to zkspertov, the current profitability of the Web sites can be compared with income from the property at the time of the speculative growth of this market. But, unlike real estate, online real estate increases in value not because of someone else’s machinations or corporate “conspiracy.” Just outside XXI century. And the traditional tools of investment – land, real estate, deposits, stocks, mutual funds – are replenished by new possibilities offered by high technology. For those who want to make new horizons. Virtual. Interviewed VD specialists hi-tech-market claimed: investing Today approximately $ 3 thousand to a private web site within a year (of course, putting the appropriate effort), we can get a steady income at $ 800, and resale – to $ 15 thousand is not could it be? “WA” figured out all the nuances of such an unusual (yet) how to invest.

At present, the Internet audience in our country, according to TNS Ukraine, – about 9 million people. The result, frankly, unenviable, somewhere on the level of banana republics, but the rate of growth in the number of users (according to the same source) – 75% annually. In proportion to the number of users grows and the market for Internet advertising. Now, even large multinational companies have ceased to be limited to such a trivial, like billboards or TV commercials. Advertisers are already fully matured before having to give their money for new forms of advertising, particularly for online promotion – if only the site had been worthwhile. Of course, the lion’s share spent on advertising in the web resources gets large commercial projects – online newspapers, entertainment portals, file hosting. These online resources serves as a rule, a team of professionals: journalists, editors and administrators. In fact, from periodicals such professional projects are no different. Advertising on these sites is at the leading print publications. Thus, for the week showing a banner on the home page under the headline large portals asking about $ 17,000.

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